To get the blog going, we started a series of interviews with people who have played an important role in shaping the history of the field as well as made significant contributions to decision-making psychology.

We hope that you will find the interviews as fascinating and inspiring to read as we have – these researchers’ experiences will hopefully give you insights and inspiration that you can use in your own career.

• Hal Arkes
• George Loewenstein
• Richard Thaler
• Chris Hsee
• John W. Payne
• Jonathan Baron
• Elke Weber
• Frank Kardes
• Robert S. Wyer
• Baruch Fischhoff
• Peter Ayton
• Paul Slovic
• Robin Hogarth
• Barry Schwartz
• Karl Halvor Teigen
• Jay Edward Russo
• Ralph Hertwig
• Barbara Summers
• Ellen Peters
• Robert B. Cialdini
• Gerd Gigerenzer
• Max Bazerman
• George Wu
• Dan Ariely
• John Cacioppo
• Barbara Mellers
• Colin Camerer
• Shlomo Benartzi